It’s a familiar scenario for any sports fan: Go to the game and settle into your nosebleed seats, only to spot a bunch of empty primo spots closer to the action. So you give it a few minutes, and then move down. Everything is awesome and you’re engrossed in the game — until an usher shows up and asks to see your ticket stubs. Red-faced, you’re forced to take the walk of shame back to the boondocks.
Pogoseat aims to kill that humiliation once and for all.
The California startup allows fans to upgrade to better seats while at the game, and lets teams recoup some of the money lost on good tickets that go unsold. Pogoseat just launched in the App Store for iPhone, iPod Touch and iPad, and co-founder Evan Owens tells Mashable he expects the free app to be available for Android devices within the next week.
Here’s how you’d use it at a game: First, notice a slew of empty seats, and decide to see what’s out there. Then, fire up the app and sign in using Facebook, Twitter, LinkedIn or a separate Pogoseat account. Peruse the app for available upgrades — which, in many cases, will be dynamically priced to provide discounts closer to game time or after the action starts — and pay the difference between your new seats and the old ones using PayPal, Amazon or credit card. Your new ticket will be delivered electronically, giving you the green light to prance down to your new location. Pogoseat and the team split the money you pay for the upgrade.
“When you’re actually there in the moment with your fellow fans around, you’re much more willing to pull your wallet out and pay for that better seat,” co-founder Abel Cuskelly says.
Pogoseat comes embedded in the Golden State Warriors’ official team app, its first ongoing partnership with a professional team. The company has also done one-off deals with Stanford football, and is aiming to finalize partnerships with up to 10 more NBA teams this season, as well as a few NFL franchises during the second half of the pro-football season.
Pogoseat was named “Next Wave Shopping and Commerce Winner” at last month’s iMedia Breakthrough Summit in Austin, which has helped lead to increased attention from non-sports brands, the app’s co-founders say. A phone carrier, for example, could pay for upgrades for a few dozen customers. It would then send texts informing them about the promotion, resulting in more publicity should customers choose to share the deal via their social networks.
Pogoseat raised $500,000 in seed funding last year, and is currently in the midst of raising another comparable seed round.
Would you use Pogoseat? Let us know in the comments below.
Read more: http://mashable.com/2012/11/07/pogoseat/